PRICING WORKFLOW
Menu Engineering
Menu engineering helps food businesses review how menu items are performing by comparing sales activity, food cost, sell price, target food cost, gross profit, and performance signals in one workspace. It helps you see which items are strong sellers, which items may need pricing attention, and where profit opportunities may be sitting before menu changes are made.
How Menu Engineering supports menu decisions
Menu Engineering helps you review menu item performance with clearer cost, sales, pricing, and profit context. Analyze a saved menu or add items one by one, then use performance signals and recommended next steps to decide what to protect, promote, reprice, rework, or remove.
Analyze a saved menu or individual items
Start with a saved menu when your items are already organized, or add items one by one when you want to review a smaller group of recipes, dishes, products, or menu offerings.
Spot low-margin sellers
Find items that sell well but have tighter margins, so you can review portioning, ingredient cost, prep method, or pricing before they quietly reduce profit.
Review recommended next steps
Use plain-language recommendations to identify low-margin sellers, high-profit low-sales items, below-target pricing, and weak performers that may need action.
Review sales and profit together
Compare quantity sold, sell price, revenue, food cost, and profit so you can see more than what sold. You can review which items are actually helping the business financially.
Find price gaps against your target
Compare current sell price against target pricing based on your target food cost benchmark, so below-target items are easier to identify.
Save and revisit analysis history
Save menu engineering analyses so you can review past periods, reopen item performance, and keep a record of what was reviewed.
Use clear performance categories
Group items into practical performance signals like Star, Plowhorse, Puzzle, and Dog so it is easier to understand which items are strong, popular, profitable, or underperforming.
Estimate profit opportunity
Review potential profit lift from price gaps so pricing issues feel easier to prioritize instead of guessing which changes may matter most.
Menu engineering helps turn menu data into clearer business decisions. By reviewing sales, food cost, sell price, profit, target pricing, and performance signals together, you can protect strong items, improve weaker ones, and find better pricing opportunities with less guesswork.
Make clearer menu decisions
Review item performance, pricing gaps, and profit opportunities before deciding
what to protect, promote, reprice, rework, or remove.